Distribution software for distributors in Pakistan
For distributors whose order bookers cover routes every morning and whose delivery men come back every evening with cash, cheques and promises. Taajir gives each shop on each route a clear account.
What makes this trade hard to run.
Order bookers' parchis
Orders come back on paper slips or WhatsApp voice notes. Someone types them up at night, and mistakes show up only when a shop refuses delivery.
Credit spread over hundreds of shops
Every route has 40 to 60 shops, each with a small balance. Small balances add up to a large amount that nobody is tracking properly.
Cash with the delivery man
The salesman collects cash on the route and returns in the evening. Without a shop-by-shop check, shortfalls are hard to trace.
Company payables and stock pressure
The company wants payment for the next lot while your money is stuck in the market. You need to know exactly what is out and what is in the godown.
Built around the way you work.
Mobile app for field staff
Order bookers and salesmen use Taajir's mobile app with their own login, limited to the permissions you give them.
Shop-wise ledgers
Every shop is a party with its own khata. Invoices, cash collected and the running balance are in one place.
Payments in, recorded per shop
Cash brought back from the route is entered against each shop, so the evening cash check is shop by shop, not a single lump sum.
Godown stock and transfers
On the Business plan you keep stock by location, and goods moved out for delivery are recorded as transfers.
Sale orders and delivery challans
Booked orders are entered as sale orders, so confirmed but unbilled business is tracked, and a delivery challan goes with the van to each shop.
WhatsApp invoices and reminders
Shopkeepers receive their invoice on WhatsApp and a reminder when a balance is overdue, which cuts the 'I never got that bill' arguments.
From opening to closing.
Early morning: order booking
Order bookers visit shops on the day's route and enter what each shop wants as a sale order on the mobile app.
Billing and loading
Sale orders are billed for each shop, and the van is loaded from the godown with a delivery challan for each drop.
Delivery route
The salesman delivers, hands over bills and collects cash or a cheque from each shop.
Evening cash check
Collections are entered against each shop. The total must match the cash the salesman hands in.
Balances and reminders
Shops with overdue balances get a WhatsApp reminder before the next visit on that route.
Company order
The owner checks godown stock and the company's payable before placing the next order.
How distribution works in Pakistan
A typical FMCG or pharma distributor in Faisalabad, Multan or Sargodha covers a set of routes, one or two per day. Order bookers visit shops in the morning, the van delivers the next day, and the salesman collects money as he goes. Credit is part of the deal. A kiryana store that pays in full every time is rare, so most shops carry a running balance with you.
The problem is not that shops owe money. The problem is knowing exactly how much each shop owes after each delivery, and whether the cash the salesman brought back is all of it. That is where paper fails, and it is the part distribution management software should fix first.
A worked example: one salesman, one evening
Asif delivers on the Tuesday route. He took invoices for three shops and comes back with Rs 1,21,000 in cash. Here is how the collections are entered in Taajir:
| Shop | Invoice (Rs) | Cash collected (Rs) | Added to credit (Rs) |
|---|---|---|---|
| Al-Madina Store | 42,000 | 42,000 | 0 |
| Bismillah Traders | 68,500 | 40,000 | 28,500 |
| Ghani General Store | 74,000 | 39,000 | 35,000 |
| Total | 1,84,500 | 1,21,000 | 63,500 |
The cash in Asif's bag must be Rs 1,21,000. If it is Rs 1,16,000, you know right away that Rs 5,000 is missing and you can ask him which shop it relates to, today, while he still remembers. The Rs 63,500 left on credit sits in the two shops' ledgers, not in anyone's memory. Next Tuesday, before Asif leaves, you can see that Bismillah owes Rs 28,500 and Ghani owes Rs 35,000 plus whatever they owed before.
Field staff on the mobile app
Taajir runs on the web, as a Windows desktop app and as a mobile app, all on one account. You can give order bookers and salesmen their own logins with only the permissions their job needs. A salesman does not need to see your purchase rates or your margins, and with user permissions he will not. The audit log records who entered or changed what, which matters when money passes through several hands every day.
Sale orders, challans and commission agents
When an order booker books an order, it goes in as a sale order. It stays on the sale orders report until it is billed, so nothing booked on Monday is forgotten by Wednesday. When the van leaves, each shop's goods go with a delivery challan the shopkeeper can sign, and goods sent back are entered as a sale return linked to the original invoice. If some bookers or agents are paid on commission, the Business plan adds commission agent reports, so their monthly payout comes from recorded sales instead of their own list.
Stock: godown, van and company
Distributors often hold stock in more than one place. On the Business plan you keep each godown separately and move stock between them as transfers. Purchases from the principal company go into stock and into the company's ledger, so before you pay for the next lot you can see what you owe them and what you have already sold. If you want more on this, read our guide to managing stock across warehouses.
Keeping recovery on schedule
Route credit stays healthy when it is chased every week, not every quarter. Taajir sends invoices and payment reminders on WhatsApp, so a shopkeeper sees his balance before the salesman arrives. That makes the conversation on the counter shorter. The accounts receivable report shows total market credit at any time, which is the number most distributors worry about at night.
Price and setup
Taajir Standard is Rs 4,000 a month, or Rs 36,000 a year, for a single godown. Most distributors choose Business at Rs 5,000 a month, or Rs 50,000 a year, which adds multiple warehouses with transfers, commission agent reports, and priority support with free setup and training. Setup and training are done remotely by the AiroxLab team over video call and WhatsApp. Start with the 7-day free trial at taajir.pk, or ask for a quote if you want help moving a large list of shops in.
Questions people ask
Can order bookers use Taajir on their phones?
Yes. Taajir has a mobile app, and each staff member can have a login with only the permissions you choose.
Will the app work on routes with weak signal?
Taajir has an offline mode. Entries made without internet sync when the phone gets a connection again.
How do I check a salesman's cash at the end of the day?
Enter each shop's collection as a payment in. The total of those payments is what the salesman should hand over, and each shop's balance updates at the same time.
Can I see total credit in the market?
Yes. The party balances and receivables reports show what every shop owes and the total across all of them.
Do I need the Business plan?
If you keep stock in more than one godown, track stock moved out for delivery separately, or pay agents on commission, Business at Rs 5,000 a month (Rs 50,000 a year) is the right one. A single godown with no commission agents works on Standard at Rs 4,000 a month.
Similar businesses
Wholesale businesses
Taajir keeps a wholesaler's invoices, godown stock and every retailer's udhaar in one place, so the seth, the munshi and the godown keeper all work from the same numbers.
Grocery and kiryana stores
A kiryana store lives on thin margins and monthly khata. Taajir keeps every household's account, every supplier's bill and every item's stock straight, so the margin you earn is the margin you keep.
Pharmacies and medical stores
A medical store carries thousands of medicines from dozens of distributors, each with its own credit terms. Taajir keeps the billing quick at the counter and the accounts clear behind it.
Tell us about your business.
We reply with a price, a demo time and the setup that fits your branches, counters and users.